How did you clean and prepare the data?

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๐Ÿงน Data Cleaning & Preparation Steps

1. Handling Missing Data

  • Checked missing values using df.isnull().sum().

  • Strategy:

    • Numerical columns (e.g., monthly charges) → filled with median (robust to outliers).

    • Categorical columns (e.g., contract type) → filled with mode (most frequent value).

    • For features like TotalCharges that had too many missing values → dropped the column if it added no predictive power.

2. Removing Duplicates & Inconsistent Records

  • Removed duplicate customer IDs.

  • Corrected inconsistent entries (e.g., Gender = “M” vs “Male” → standardized).

3. Encoding Categorical Variables

  • Converted categories into numerical values:

    • One-hot encoding for non-ordinal features (contract type, internet service).

    • Label encoding for binary features (Yes/No fields like churn).

4. Feature Engineering

  • Created new features:

    • Tenure Group (0–12 months, 13–24, etc.).

    • Average Monthly Spend = TotalCharges / Tenure.

  • These improved interpretability and model performance.

5. Outlier Treatment

  • Checked for extreme values in features like MonthlyCharges.

  • Used IQR method to detect and cap outliers instead of removing them, since they often represent valid heavy users.

6. Scaling & Normalization

  • Applied StandardScaler (z-score scaling) for numerical features to help distance-based models like Logistic Regression and SVM.

  • Tree-based models (Random Forest, XGBoost) didn’t strictly need scaling, but I kept consistency.

7. Handling Imbalanced Data

  • Churn cases were only ~20% of the dataset.

  • Used SMOTE (Synthetic Minority Oversampling Technique) to balance classes.

  • Also tested class weights in Logistic Regression & XGBoost.

Result: After cleaning, I had a consistent, balanced, and model-ready dataset. This preparation significantly improved model accuracy (ROC-AUC from ~0.72 → 0.89).

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